Now when you already set up your professional interpreter’s profile on Instagram, choose an avatar, filled account information, adding your link, choose your style with colors and fonts, icons for stories, you need to promote your Instagram account.
Here you will find the actual ways, that most of the bloggers do.
Freeways to promote
- Create creative videos every day
- Use hashtags
- Use geolocation- where lives your potential clients
- post 3 images every week
Paid ways to promote
You can run Instagram ads in two ways: through a mobile app or in a Facebook ad account. Targeted advertising on Instagram involves the search for the target audience by such characteristics as
- gender ;
Important! If the account has a linked Facebook page, then the list of targeting settings expands significantly! This also applies to the search for your target audience – if the instagram accounts of users are linked to the Facebook page, then you can use their interests and behavior for segmentation.
Before launch: setting up payment for targeted advertising
For the launch to take place, you first need to set up payment methods:
You can pay for advertising in the Instagram app by going to “Settings” – “Payments” – “Profile” – choose the most convenient way of payment.
In the Facebook ad account for advertisers, you can choose two methods: manual or automatic. If your ad account is set up for manual payment, you will manually top up its prepaid balance before the ads start showing.If you have an account with automatic payments, the amount you spent will be debited from your card or PayPal account – but only after how the ad will be shown.
Regardless of the type of payment (prepaid or postpaid), to pay for advertising, find the “Billing” section.
Attracting your website visitors to Instagram
If you have a website and you use social networks as one of the channels for promoting your company, then use the “trust ribbon” to grow your subscription base.
A Trust Feed is a gallery of Instagram posts integrated into your website. You can place it on the home page or on the product pages. Try to confirm the quality and relevance of your product with satisfied customer reviews.
If your site is powered by WordPress, there are many free plugins and widgets that allow you to embed an Instagram post gallery. For example, Instagram for WordPress. Or Instagram Gallery Widget for an elegant and simple WP Trust Feed.
In order for the posts of your happy clients to be in the trust feed, first repost their publication to your Instagram profile.
Similarly, they use embedded posts or inline posts: they allow users on your site to like or share a post without leaving the main page.
To add content from any social network to your site or blog, click on the three dots in the lower right corner of your (or someone else’s) and select “Insert”.
So, we have considered the basic white methods of promoting your intsgram account. Remember that the use of gray promotion methods can lead your account to permanent blocking. And don’t look for quick magic pills – they don’t exist.